A new product called Great Wrap, which is a compostable alternative to plastic cling wrap. Great Wrap is made from waste potatoes, mixed with other biobased ingredients, such as used cooking oil and a starchy root vegetable called cassava. The material is said to be 100% home-compostable in under 180 days.
The Great Wrap is the brainchild of two Australian entrepreneurs, Jordy Kay and James Godden. Kay and Godden were inspired to create Great Wrap after seeing the amount of plastic waste that was being generated in the food industry. They wanted to create a product that was both sustainable and effective.
Great Wrap is currently available in Australia and New Zealand. The company plans to launch in the United States later this year. It is made from waste materials, so it helps to reduce food waste. It is compostable, so it does not contribute to plastic pollution and it is just as effective as plastic cling wrap, so it is a viable alternative.
Great Wrap is a great example of how innovation can help us to reduce our reliance on plastics. It's a product that is both sustainable and effective.
A CSR Initiative of
Designed and Executed by
Implemented by
Technology is a useful servant, but a dangerous master, it was rightly said. Electronic devices have grown into an inevitable part of our daily lives.
